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"As the core industry and the foundation for the establishment of an innovation-oriented country, IC industry has become one of the focuses of the global high-tech competitions and China's ‘strategic imperative’. In the latest first session of the 13th National People's Congress, Premier of the State Council addressed deputies on the Government Work Report and ranked "driving the development of IC industry" the first of developing the real economy. ”
Under such industrial background, 2018 China IC Leader Summit and China IC Design Awards Presentation Ceremony was held in Shanghai. Pioneers in IC industry, hundreds of senior design engineers, management elites and technology decision makers gathered in Shanghai and jointly discussed the industry's future trends as well as development opportunities.”
News Express
On March 30, 2018 China IC Design Awards Presentation Ceremony was held. With its own influence and significant advantages, Awinic received unanimous recognition of the industry peers with high-quality products and services, and was awarded Top 10 China IC Design Brands, China IC Marketing Team of the Year, and Best Amplifier/Data Converter of the Year!
Founded in June 2008, Shanghai Awinic Technology Co. Ltd. is a high-tech company focusing on IC design of mixed signal, analog, and radio frequency for mobile phone, smart wear, intelligent hardware, IoT and other consumer electronics areas. In July 2015, Awinic was successfully listed on NEEQ (NEEQ:833221). Awinic chip has been widely utilized by many domestic mobile phone brands.
The company adheres to the spirit of customer first and makes breakthroughs in technology incessantly. With its climbing sales performance, Awinic has attained growth of more than 30% for many years. The company owns the first customer coverage among the similar domestic manufacturers and is striving to emulate international brands. In terms of intelligent hardware and IoT market, Awinic products have also entered the stringent supply chains of JBL (the world's largest professional speaker manufacturers), MATTEL (the world's largest toy company) and other companies. A variety of star products have been gradually released at home and abroad.
Awinic's achievements can't be separated from its precise grasp of the market's pulse. However complicated the external environment is, the Awinic people always focus on their specialty and work together, so as to "let the world love China Chip" with continuous contribution of solid and reliable power.
China IC Marketing Team of the Year
For years, Awinic's marketing team keeps up with the market trend and grasps the market pulse precisely. The team responds to the huge changes in the smart phone market actively and is dedicated to serving customers wholeheartedly. Apart from the mobile phone market, in recent years Awinic team also looks to the intelligent hardware, smart wear, IoT and many other areas and has achieved remarkable performance.
The technical service team of Awinic consists of highly qualified marketing professionals and senior technical service professionals who have worked in client-end for years. “From customer, to customer”. Bringing closer service to the customer, Awinic is always committed to solve problems from the customer's perspective and meets their practical needs.
With its unique culture and concept in sales, technical services, after-sales service and brand operation and other aspects, Awinic is often recognized and praised by customers and peer in the industry. The entire team is still making incessant efforts on the path of specialization. While learning chip expertise from the upstream companies like TSMC, JCET, the team is also involved in various internal and external relevant trainings in order to bring more value to customers. All these efforts have earned Awinic the name of "the industry's first one" by upstream manufacturers.
The third generation of Smart K audio amplifier AW87339 adopts the industry's exclusive charge-pump boost architecture. Different from European and American manufacturers' inductance boost architecture, Awinic's unique DOC technology can not only save the inductance design, reduce the footprint, reduce system cost, but also improve the dynamic range of smart phone’s music output and improve the overall sound quality. Smart K audio amplifier is featured with high-efficiency, low-noise and loud-sound. Based on the unique analysis and understanding of the features of mobile phone sound and speaker, Awinic has realized a proprietary sound algorithm via analog innovatively, which eliminates noise in music playing effectively and improves the volume and tone quality at the same time.
Together with Awinic's recently launched original SK Tune, the award-winner AW87339 provides customers with a competitive cost-effective loud sound solution, and must once again make the slogan "there is a powerful voice called Class-K" loud.
Awinic's unique architecture makes Smart K products' debugging simpler than the products of European and American manufacturers. It propels the entire Smart PA market to change without DSP architecture and is well received by consumers. Samrt K products have been extensively used in models of many mobile phone brands such as Huawei, Xiaomi, OPPO, Vivo, Lenovo, ZTE, Moto, Meitu, NUBIA, and ASUS. It has taken a revolutionary stride for the popularity of Smart PA with higher quality for smart phone!
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